“ In a society, people who are in a higher postition of authority have a bigger incentive to stay on the right side of the law since the more authority you have, the punishments for criminal activities become much more severe. To the point where the most powerful face defacto death/life sentences for every crime.”
“ Draw the party together as debtors to the local lord, king, head of the thieves guild, or mercenary clan, who is forcing them to work together to pay off their debts.”
“ Faerie foods with unusual effects. Like faerie sausages that turn the eaters into wiener dogs, faerie wines that make the drinker whiny, etc. There's a table in Palladium Fantasy RPG which has a table of ideas.”